Carey Eaton was one of the few.
Almost 2 years ago, Carey sent me an email, introduced himself and wondered if I would be interested in meeting up with him to talk ‘shop’. It was an email that came out of the blue.
Although I had already heard of his growing company, Cheki (through numerous google adwords he placed all over the internet) I was intrigued by who he was and why he would want to meet.
We planned on a short lunch meeting. It lasted much longer than the time we gave ourselves. Our conversations spanned many topics, but mostly centered on his passion: the opportunities for internet businesses in Kenya and Africa as a whole. He had a burning desire to take advantage of the opportunities the internet was making possible throughout Africa. I was talking with the embodiment of entrepreneurial hunger and success. He had perspectives and insights to online businesses that were very refreshing. He made me feel positive about our industry and confident of its future. It was rare to hear of someone like him, leave a lucrative career in a developed economy and set up shop here. He made me feel we were moving somewhere. He was a fresh of breath air in our young internet industry. That first meeting we had was memorable.
He followed up later, wanting to know more about my business, MamaMikes – and the opportunities I imagined now and in the future. He thought I should talk to one of his investors, a big private equity mogul based in New York. I thought he was joking. Why would someone running a very big private equity firm be interested in hearing my story? Carey proved me wrong, and astonishingly set up the phone call.
Who did such things? Who took interest in small businesses with such enthusiasm? He did. And he did it for many others too.
Many times, I ran into Carey at the Ihub giving talks, or mentoring groups of young minds who were eager to learn more about internet businesses. He shared his time, experience and wisdom with many, without asking for anything in return. Time is our biggest resource. And Carey naturally shared his time, touching many, like myself in unforgettable ways.
His legacy lives on in the minds of those who interacted with him. From the small to the very big.
His big and bright smile. His humor. His easy going nature will be remembered for a long time.
May God bless his family. And keep them strong for the journey they will continue without him.
RIP Carey.
]]>Sincere condolences to the family of such a great man deserving of a high degree of respect for nothing more than an noble character. Society needs people like this, especially at such times.
]]>The last time we talked he was busy with media showing them round the office and I sat quietly in a corner pretending to be one of them.
We also joked that we found MH 370 in his office and he smiled.
RIP Carey
]]>Edwin Ichoroh
]]>Lesson 1: If you want to bring about a revolution, you do not do it alone. Building the capacity of others (tech-preneurs, business start-ups) is paramount. Once you have achieved this, the rest follows and you not only end up with a revolution, you also create a legacy. This lesson is testament in itself, if you look at the number of people that Carey touched. He lived to build people and gave of himself that others might succeed.
Lesson 2: There is no wrong approach to anything. He taught me that there was no wrong way to approach a situation, there was just another/ other options. If you looked close enough among’st the other options, you would get the option that “best fit” the situation. During a debate on matters marketing just last Wednesday (that fateful day) he asked this of a Twenty something year old colleague who was having challenges understanding which demographic to address. “If you were to have a party, do you invite all the 90year old’s you know, the 80year old’s, the 70year old’s…” Needless to say, he didn’t get the chance to approach her age bracket, the point was made.
Lesson 3: Money is not everything in business: Most businesses run after the profit margin and forget the customer. Carey was a firm believer in making the customer happy first and worrying about the money later; that was the secondary concern. He was not about chasing profit margins, he knew in his mind that once the customer received value, they wouldn’t be too concerned about paying for it.
Carey, I will surely miss your Charisma, your business “father figure,” my mentor, my friend. I will miss your ability to make simplicity from complexity and how you brought things closer home for me and for us, by using easy to relate to analogies when we felt “brave” enough, to over analyse a situation. Most of all i will miss your quick wit. You were an amazing giver. That is your greatest legacy. #ripcarey
Robert Kimani
BrighterMonday
Some snippets:
Legacy of an African web pioneer
By Andrew Hill
…
What first struck me about this tragedy – apart from the obvious, awful loss suffered by the 41-year-old’s wife and four children – was that it cruelly underlined a point Carey had made at last month’s St Gallen Symposium, in a session I chaired. Showing a slide of the despairing mothers of the Nigerian schoolgirls kidnapped by Boko Haram, he urged his audience not to judge Africa by its sometimes lurid headlines. That he should have become one of those headlines is a truly terrible irony.
So let me try to restore some of the optimism he conveyed about Africa, by passing on what else I learnt from him about a continent with enormous entrepreneurial promise.
…
“Eaton urged us not to judge the continent by its sometimes lurid headlines”
…
As someone else who knew Carey said last week, the Australian-born Kenyan was not just a successful entrepreneur, he also had a deep understanding of Africa’s history. To make it there, he told the conference, you need to be wily. You must tailor your product to local traditions and politics. To crack the Nigerian second-hand car market, for instance, his group had to negotiate with Lebanese gangsters who control a vast used-car lot just across the border in Benin. In another country, where legislation seemed to ban online marketplaces, the company launched an online jobs exchange first – successfully backing a hunch that no politician would ever outlaw a site encouraging employment.
…
I met Carey Eaton only once. But it was enough to convince me that many African entrepreneurs will follow where he led, inspired by his example and advice to realise the potential of the continent he loved.
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