After a quick email dialogue with the organizers of the site, I came away more impressed They didn’t stop there though, and this is where they move from “pretty useful” to “pretty smart”. They’ve created this service as a way to generate a list of people who are interested in Africa and they are also running a campaign where two winners will win a dream African safari. You can enter the competition by blogging (using a traditional blog, Flickr or YouTube) about your dream trip to Africa in 100+ words with a link to Discover Africa.
“To do this you’re going to have to have a genuine interest in, or love for Africa – we’d like to see that come through in your entry.”
I like what Discover Africa is doing because it’s smart.
I’m interested in seeing how this campaign goes. Who knows if they’ll actually share the numbers, but I plan to scan the web, in another 2 months, for results on the number of blog posts that have been written to enter this competition.
[Update: the below issue has been taken care of already. That was quick.]
Okay, the one thing I don’t like… When you click on an image to show it (see below), then there’s no way to get from their site to the image on Flickr. If I want to see the licensing usage for that image, I can’t easily find it. All they need to do to make me happy is make the image clickable, or create a link beneath it. Simple, and I’m sure it’ll make a lot of photographers happy too.
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