Above is a map of social networking sites and their reach across the globe. It’s interesting on a number of levels, but the one that stood out to me was the vast amount of opportunity staring at me from Africa.
Outside of a handful of countries, no one has made much of an inroad on social networking in Africa. My claim is that this is due to two things. First, that no one with real capital is focusing on Africa. Second, that most of the efforts in the social networking space revolve primarily around the web accessed by PC, not the web accessed by mobile phones.