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WhiteAfrican

Where Africa and Technology Collide!

Random Thoughts…

Everyone has to answer phone calls after midnight. Thankfully, it’s usually not the emergency that you’re dreading it will be, but a wrong number. Which begs the question, who calls someone after midnight without it being an emergency?

Advertisers, is it really that difficult to understand that you should advertise your value proposition not your unknown brand name? No one knows, or cares to ask, what ABCWidgets.com is or does. They might care that you create the right widget for their need, or that you’re the fastest delivery in the business, etc…

silverbackers mobile phone gameLearn about saving the mountain gorilla in a conflict zone by playing this new game on your mobile phone. A Java game with an education component.

Saving your image files with a specific name (ex: soccer_ball.jpg rather than ns8743.jpg) is a lot better for both your sanity and your search engine traffic. Funny enough, but image search engines still use the file name as their key – so if you want to be found for a certain image, make sure you name it appropriately.

2 Comments

  1. I can concur on the image file matter; I get quite a bit of daily traffic because I of my images.
    I also agree with the matter of the value proposition, you should pretty much let your consumer know as soon as possible what benefit you will bring into their lives and how.

  2. Hi,

    Great stuff…

    Have you promoted this blog on Fast Pitch!(www.fastpitchnetworking.com)? It’s an online business network that has as one of it’s features a way to promote your blog to their audience of small business owners.
    FP was actually just named Website of The Week by MSNBC’s ‘Your Business’ show for small business owners.

    If you’re already on another network (LinkedIn, etc.) – no problem. Fast Pitch! takes a completely different approach. Compare Networks: http://www.fastpitchnetworking.com/comapre.cfm

    Keep up the good work!

    Tammy

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