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WhiteAfrican

Where Africa and Technology Collide!

Category: Business (page 6 of 21)

Pivot 25: East Africa’s Mobile Competition & Conference

I’m excited to announce Pivot 25, which will happen on June 14-15 in Nairobi.

If you’re an app developer or entrepreneur, submit your idea here!
Applications are due midnight (East Africa Time) March 15th, 2011

What is it?

Pivot 25 is an event bringing together East Africa’s top mobile entrepreneurs and startups to pitch their ideas to an audience of 400-500 people, with a chance of winning monetary prizes and increasing awareness of their work to local and global investors and businesses. In East Africa’s hot mobile market, this is a way to find out “what’s next?“.

The competition is for 25 entrepreneurs/startups to pitch their best mobile apps or services, in 5 different verticals, to the audience and a panel of judges. Anyone who has a new app or service can apply, if they’re from Uganda, Tanzania, Somalia, Sudan, Rwanda or Kenya.

Pivot 25 is mostly about the entrepreneurs and their pitches, but we’re also sprinkling it with fireside chats with the top mobile industry leaders in the region.

Get Involved

There are a couple of ways to get involved with Pivot 25.

  • Sponsor the event – we’re already getting some great sponsors on board, but there are still a couple areas available.
  • Enter your startup – this is the BIG one, if you make it to the event, the awareness will be huge and the prizes bigger!
  • Register to attend – we expect tickets to sell quickly, so get yours now before they’re all gone.

Help us get the word out by tweeting (our handle is @pivot25), blog it, and definitely tell your friends around East Africa to get their startup application in right away.

Some Background on Pivot 25

The mLab (mobile lab) is a new incubation, training and testing space for mobile apps in Kenya. It’s situated directly underneath the iHub, and was created from an infoDev grant to a consortium of the iHub, Emobilis, the Web Foundation and the University of Nairobi.

As the team behind the mLab got together and talked we realized that we needed to solve two problems. First, a good way to create awareness of and access between the mobile entrepreneur community and investors and businesses. Second, that an event could help raise funds for the mLab, making it sustainable.

The Event will not only showcase developer talent in the region but also bring much needed focus to the mLab and the role that it play’s in the mobile application development ecosystem in East Africa. Our goal is to make this truly inclusive, bringing together startups, manufacturers, businesses and operators from every country in East Africa. The mLab is accessible to anyone in any of these countries, and Pivot 25 is as well.

Nigerian Mobile Payments & Banking Starts

Last week I got a visit from Peter Afam Emeleogu, an old contact from TED Africa in 2007. We’ve both been busy in the intervening years, exploring how technology can be used to overcome inefficiencies in the system. Peter’s journey started when he realized the market value of mobile credit as a currency. In Nigeria, mobile payment systems weren’t licensed by the Nigerian Central Bank until December 2010, 2 months ago. So, until this time, mobile payment and transaction entrepreneurs had to be highly creative in order to meet consumer demands – thus the use of mobile credits as cash.

In December, 16 companies were given a provisional license to do mobile payments and banking. 6 of them are bank linked, and 10 of them are independent. A truly hot climate for mobile banking is emerging in Nigeria, where all players were forced to start at the same time, no matter their size or reach. Notably, only one mobile operator was included, MTN.

“only 21% (22 million people) of the adult population in Nigeria has a bank account, while 74% of the adult population (approximately 64 million people), have never been banked… Nigeria has proven a huge market for the adoption of mobile telephony. With almost 80 million mobile phone users.”

Peter is one of the principals for one of the ten independent companies who got a license, Eartholeum Networks, and it’s home to their QikQik product for mobile banking. They’ve had over $1m in investment to date, and like all of their competitors are scaling up as quickly as possible. Who ever executes fastest (and maybe best), and gets critical mass in the market, will win.

Some of the services that QikQik supports:

  • Person to person Transfer of funds
  • Payment for goods and services
  • Mobile phone can serve as POS Terminal
  • Cash withdrawal from ATMs
  • Purchase of airline tickets, bus tickets
  • Purchase of Telco recharge tokens and other e-tokens (PIN)
  • Tax payments and confirmation for Governments
  • Payment of bills
  • Internet payment identity/authentication
  • Payment of insurance premiums
  • Link existing bank accounts
  • Inward remittance of foreign exchange

One lesson from Mpesa’s success in Kenya is that you need to quickly reach critical mass with consumers, and that’s only done with a big investment in the agent network, making it easy for people to use the system.

Eartholium’s main focus is to enable third-party outlets such as post offices, retailers, petrol Stations, quick service restaurants, neighbourhood shops and pharmacies as QikQik Agents to perform functions such as customer due diligence for account opening, basic cash deposit and withdrawal in addition to transactional or payment services in areas where banks and other financial institutions do not have sufficient incentive or capacity to establish formal branches.

The race is on, and I’m very interested to see who will win this most populous and lucrative market in Africa.

Local Web Cache Lessons: Uganda

The chart you’re looking at is amazing. Orange Uganda has seen local traffic jump from 3Mbs to over 30Mbs in just two weeks due to partnering and implementing Google’s Global Cache. One wonders how much business they’re starting to chip away at from their competition.

In layman’s terms this means that once anyone in Uganda using Orange has visited a website (especially Google’s data heavy ones like YouTube, Google Maps or even Search results), that the content is cached locally. Once that is done, the next person to visit that same site gets it served to them locally, which is much faster than having their traffic make the round trip from Uganda to Europe.

There are 8 peering ISPs in Uganda, and only one of them is using Google Global Cache. Yet, below we see that Orange Uganda has made the whole country’s usage start to look like a hockey stick.

This begs the question, “why aren’t the other 7 peers using Google’s Global Cache?”

It also makes you wonder why more ISPs haven’t started using this in other countries. After all, it gives your users a distinct advantage, they get a much better user experience than they did before.

From all that I’ve heard, it sounds like each ISP is more interested in keeping their competition away from the Google Global Cache than they are about their customer’s experience. This means that they refuse to sign a deal with Google unless they’re the only ones who can use it, blocking out their competitors.

Take a moment to ponder this idiocy with me. Right now we’re all on equally crappy load times for data-heavy content, all of the ISPs suck at relatively the same level. If they all moved to Google’s Global Cache, they would still all be at relatively the same level, but it wouldn’t suck. Sure, no advantage gained over the competition, but a lot less pain to their users.

Here’s the kicker… with faster data speeds and load times, people use more data. Their profits would increase.

This is a perfect example where a rising tide would float all boats, but all the captains have decided they like to wallow in the mud instead.

[Note: Thanks to Tim McGinnis for the tip]

Tackling Africa’s Classified Listings Space

Just over a year ago I was frustrated. We had just moved back to Kenya and I was trying to outfit our house with a few necessities. Just finding sellers of the items we were looking for was a pain, as there were no options for classifieds services online that had much to offer.

Being a builder and a problem solver I wanted to better understand what was going on here. Why, in 2010 did I have to go to one of 7 large shopping centers across town, in Nairobi’s terrible traffic, in order to look at a notice board to find products? With this in mind, I sat down and penned a strategy paper that I thought could address the problem.

(Below is the overview, the full document is to long to post)

The Overview

No organization or entity in Kenya has come up with a good classifieds network. There is little, to no, traction in the online space and the offline arena is a fractured market where each group protects their fiefdom and doesn’t share their ad content. This is seen in the popularity and reach of the classifieds at major shopping centers like Sarit Centre, Yaya and Village Market, but also in the newspapers and mailing lists.

There is also no good option for digital classifieds, even though there have been multiple attempts, including Nation Media Group’s N-Soko, Craigslist Kenya and eBay’s Kijiji as well as many small operations by Kenyan developers.

This fractured landscape, as well as a missing digital nexus point for classifieds in Kenya, creates a large and open opportunity. Real money is ready to be made, as there are many frustrated buyers and sellers who need an outlet.

In order to succeed at making real money with classifieds listings in Kenya, one needs to have a strategy for both the analog and the digital sides. It’s not enough to make a great classifieds website – as N-Soko and Craigslist are showing us. Neither is it good enough to have just offline newspaper ads or shopping center message boards.

The document went on for another 5 pages outlining a solution that I thought married up what was needed: a way to mix Kenya’s analog community habits and the efficiencies of a digital solution.

Our Solution

A couple months later I was discussing this with David Kobia, my colleague at Ushahidi, talking about how there are wide open opportunities like this in Kenya where there is a clear void that no one is filling. It’s not hard, it just takes focus on a simple platform that’s both web and mobile enabled, along with a way to bring in the analog side.

Fast forward a couple of weeks and David built a little site for this purpose over the weekend, called Pigia.me. A place for us to experiment with, and we did. We spent some time gathering classifieds from the shopping centers and the newspaper. We did some Facebook ads. It worked, we quickly got up to over 3,500 listings and traffic was increasing. Total investment 3 days coding and $300 in ads.

But we didn’t have the time. Ushahidi keeps us way to busy, as does the iHub.

Enter Dealfish

About 3 months ago Dealfish, the big classifieds site owned by MIH in South Africa, launched in Kenya. Simultaneously it launched in Nigeria, Tanzania, Uganda and Ghana (English). And in Francophone Cameroon, Ivory Coast, Senegal, and the DRC. They scooped up well-known tech entrepreneur and blogger Moses Kemibaro from Dotsavvy to run East Africa’s operations, while Neil Schwartzman overseas all Sub-Saharan Africa for Dealfish and Stefan Magdalinski presides over Dealfish as well as Mocality and Kalahari for all but South Africa.

They’re now at approximately 12,000 listings (in Kenya), serving the major urban areas and have about 6000 “answers” per month (which is what they call it when a buyer tries to contact a seller). The top areas are auto, home and jobs – like most classified sites.

Until critical mass is reached, classifieds are something that you have to put a lot of energy towards on a constant and consistent basis. Thus Dealfish has chosen Kenya and Nigeria as their first focus-countries, where they have dedicated personnel.

MIH has deep pockets, and they’ve decided that there is a future in investing in digital arena in the Africa outside of South Africa. They came on strong with online ads by Google, Facebook, Inmobi, Admob and Buzzcity. Inmobi has given them the best return, with Google ads in second place. However, it’s the Dealfish team notes that the Inmobi traffic doesn’t have nearly the same intent to buy or sell as the Google traffic – it’s blind coming in.

Offline Dealfish used radio, in-store advertising, posters in malls and in club bathroom stalls. The form of advertising dictates the type of user, whether they use mobile phones or PC web. In the beginning mobile users were their predominant type, but now it’s split 50/50 between mobile and PC web users.

Dealfish is doing well, and will continue to do so, especially as they have enough financial backing to continue seeding the market. Their competition comes in the form of verticals that are specifically created for a niche market. In this case, autos with Cheki, jobs with Brighter Monday and homes with Property Kenya. And that’s just in Kenya, they’ll fight that same battle in the other markets as well.

Tackling Africa

The only other classifieds system that has made a dent in Africa is Kerawa, operated out of Cameroon. They have thousands of listings in quite a few countries. They’ve done this over the last 3 years, bootstrapped and growing organically.

However, there’s a danger in trying to go after everyone and everything. In the broad classified space there is only a single winner, no prizes for second place, except in niche areas. Whoever reaches critical mass first wins, and the rest can go home. It’s better to win in a couple countries than to lose in all.

Both Dealfish and Kerawa have to fight the very real issue of spam listings. Just letting anything to so as to get bigger numbers only decreases the value to the user. How customer service and clarity of use and value play out to the listing companies and people is where a lot of time and resources can be spent.

[Update: Google Trader launched in Ghana and Uganda to mixed success. As long as there was a lot of marketing put into the effort, they had a lot of listings, as soon as they stopped there was a big drop-off. It’s yet to be determined if Google Trader is a failure or success, or if Google is still putting any more effort into it.]

Urban then Rural

Finally, you have to start in the urban areas due to users, devices and general “mass”. However, if you think that’s enough, then you haven’t learned the lessons taught by the mobile operators. That is, urban is your anchor, but rural is your long tail, your reach.

Any attempt to get enough critical mass to make serious money off of traffic or transactions has to reach beyond the cities. The towns and rural areas are untapped and ripe for the approach. Phase 2 of this approach should look a lot like what I wrote about back in 2009, on how village billboards should be leveraged alongside the mobile phone shops in smaller communities.

The Kenyan Mobile Money Ecosystem

[This is a guest post by Ben Lyon of Kopo Kopo, and recently of FrontlineSMS:Credit, who I consider to be one of the leading experts on mobile money, banking and payments in Africa. Kopo Kopo aims to make the integration of microfinance and mobile money as affordable as possible by offering a software-as-a-service that connects m-money transaction data to customer accounts in a range of common loan management systems. You can follow Kopo Kopo on Facebook and Twitter.]

Mobile Phone with Money in Kenya

Kenya is by far the most exciting, innovative mobile money market on earth. Below is an overview of some of the major and upcoming players.

MAJOR PLAYERS

Safaricom M-Pesa
Launched in March 2007, Safaricom M-Pesa was the first mobile money system in Kenya. It is now the most successful mobile money deployment on earth, boasting use by 51% of the adult population. In addition to person-to-person transfers, you can use M-Pesa to remit funds from the UK to Kenya, pay bills, purchase goods, buy airtime, and, with the launch of M-Kesho, move funds to and from an interest-bearing account with Equity Bank. Fun fact: Safaricom M-Pesa has more agents in Kenya than Wells Fargo and Wachovia have ATMs in the United States.

Airtel Money
Formerly Zain Zap, Airtel Money is the second largest mobile money system in Kenya. Prior to its acquisition, Zain was focused on creating a “cashless society” whereby any number of needs could be met via mobile money. Zain was also committed to its notion of One World, the idea that a Zain customer in Country X should be able to call a Zain customer in Country Y a at local rate. One World was the source of much speculation with regard to international person-to-person mobile money transfer. It will be interesting to see if / how Airtel changes course, especially with regard to pricing.

Orange Money
Orange Money launched in late 2010 in association with Equity Bank. Instead of offering the same features as M-Pesa, Zap, or yuCash, Orange opted to create a de facto front-end for Equity Bank accounts, allowing it to exceed regular transaction and m-wallet balance thresholds.

Essar yuCash
Essar yuCash launched in December 2009 and is powered by Obopay. yuCash offers some standard features such as person-to-person transfer and balance inquiry as well as some unique features like requesting money, adding a short message to a payment, and inviting friends to join. yuCash is also unique insofar as it offers five different front-ends: WAP, SMS, Voice, USSD, and STK.

Equity Bank
Equity Bank is the largest microfinance institution in Kenya and is nothing short of a powerhouse. It has an extensive ATM network throughout Kenya and has integrated with M-Pesa (M-Kesho), Orange Money, and yuCash.

Musoni
Musoni is at the cutting edge of microfinance, enabling loan disbursal and repayment via Safaricom M-Pesa and Airtel Money. Musoni plans to conduct country studies in Rwanda, Tanzania, and Uganda in the coming years.

Paynet Group
Paynet is responsible for all Visa transactions in Kenya, interchange for 2,000+ ATMs, and PesaPoint. Due to their interaction with Visa, they are PCI DSS compliant, meaning that their system is both redundant and incredibly secure. Paynet aggregates and formats transaction data for several mobile money providers in East Africa.

UPCOMING PLAYERS

iPay
A product of Intrepid Data Systems, iPay enables merchants to accept online payment via Safaricom M-Pesa, Zain Zap, and Essar yuCash. Prominent users include PewaHewa, Fenesi, and Zetu.

PesaPal
PesaPal is a product of Verviant Consulting that, according to CEO Agosta Liko, aims to “make sense of the Kenyan payment landscape”. PesaPal lets online merchants collect payments via M-Pesa, Zap, Google Checkout, and a range of common credit cards. Their latest product, e-Ticketing, allows event organizers to accept online payments for registration via mobile money.

M-Payer
A recent product of Zege Technolgies, M-Payer enables real-time mobile money transaction processing. The CEO of Zege Technologies, Kariuki, played an instrumental role in the M-Pesa / Equity Bank integration that resulted in M-Kesho.

Lipuka
Powered by Cellulant, a company that serves 60M+ subscribers throughout Sub-Saharan Africa, Lipuka integrates bank and payment channels to enable music downloads, bill payments, and information services via WAP.

Moca
Formerly called ZungukaPay, Moca is a product of Symbiotic Media Corsortium. ZungukaPay enabled online merchants to accept payments via M-Pesa, Zap, yuCash, PayPal, Google Checkout, and a range of common credit / debit cards. ZungukaPay also had an open API for integration purposes. The new product, Moca, takes a different turn by enabling customers to buy ‘Moca credits’ via mobile money, which they then use to pay for goods and services on partner websites (e.g. KeleleMobile). Fun fact: selling non-refundable credits precludes Moca from being seen as an e-money issuer by the Central Bank of Kenya.

JamboPay
A product of Web Tribe Limited, JamboPay is an “Online Checkout & Micro-Payment Service” that enables merchants to accept online payments via M-Pesa, Zap, yuCash, and Visa credit/debit cards. JamboPay has a tariff structure similar to PayPal in the US: a commission per transaction + a flat fee for any transactions initiated over the JamboPay web platform.

MobiKash
MobiKash, a third party mobile money provider, is operated by MobiCom Africa Limited in partnership with Sybase 365 and Seal Systems. MobiKash leverages USSD to give Kenyans on any mobile network real-time access to accounts at participating banks, including Post Bank, National Bank of Kenya, and Trans National Bank. MobiKash uses the Sybase 365 Mobiliser Platform.

KrossPAY
Formerly PesaPot Holdings Limited, KrossPAY worked with PAYG Solutions to develop a hosted core banking and financial management platform for microfinance institutions, credit unions, and community benefit organizations. Some PAYG Solutions programmers were involved with the creation of M-Pesa, so there may be a mobile money integration in the works. KrossPAY also offers a “universal mobile money transfer and payment” service called CaribPay.

Jipange KuSave
Jipange KuSave is an initiative of Mobile Ventures Kenya Ltd., a subsidiary of Signal Point Partners. Launched as a pilot in 2010 in partnership with FSD Kenya and CGAP, Jipange KuSave aims to extend affordable micro-savings and micro-credit to the ‘mwanachi’ (Kiswahili for ‘common man’) via mobile phones.

Tangaza Limited
Managed by Mobile Pay Limited and a network of independent trustees, Tangaza enables both local and international money transfer as well as services like utility bill payment and remote airtime purchase. Tangaza is accessible via USSD and the internet and works across multiple mobile networks.

NOTABLE M-MONEY INTEGRATIONS

PewaHewa
PewaHewa is similar to the iTunes Store insofar as you can browse for musical artists, albums, genres, etc. and purchase songs via mobile money. PewaHewa is powered by iPay.

Kalahari
Often referred to as “the Amazon.com of Africa”, Kalahari offers a wide range of online goods and services, which customers can pay for via Safaricom M-Pesa.

Kilimo Salama
Kilimo Salama, Kiswahili for “safe farming”, is a crop insurance product offered by the Sygenta Foundation for Sustainable Agriculture. Kilimo Salama enables farmers to pay crop insurance premiums and receive payouts via Safaricom M-Pesa.

Kenya’s Groupon Clones: Rupu and Zetu

Groupon has been a massive success in the US, it’s a deal-of-the-day site, with projected revenue of $500m in just it’s second year. It uses the framework of “collective buying”, which means that if enough people sign up for the deal, then it’s on. If not enough people sign up, then it’s off. Revenue is shared per deal, Groupon only wins if the company doing the deal wins. Of course, this has caught the attention of savvy business people in Africa.

Rupu

Rupu is launching today. The word comes from the term “marupurupu“, which is a freebie, something small handed out in the employer-to-employee relationship (could be considered a bonus). Munyutu Waigi is the business man behind the operation, and it was interesting to note that it was built out by Charles Kithika and Joshua Musau – all three members of the iHub.

Rupu uses Jambopay, which handles local mobile payment options Mpesa and Zap, as well as Visa.

Here’s their video on how it works:

Zetu

Zetu launched about a month ago and they’ve had a few more deals under their belt – everything from manicures to movies. “Zetu” means “our” in Swahili, and it’s playing to the collective action part of the deal.

“Zetu negotiates huge discounts on popular local goods, services and cultural events. Then we offer the deals to thousands of subscribers in a free daily email. The deals are activated only when a minimum number of people agree to buy. So our subscribers get a great deal and the business gets a ton of new customers.”

Zetu uses iPay, which allows you to pay via your mobile with Mpesa, Zap and Yu-Cash.

Thoughts

I’m not sure if Kenya is a big enough market for multiple services like this. I believe it will come down to which of them can get past the middle and upper class customers and get to the average-income customer. The deals are definitely within the right price range, but I’m wondering if the distribution medium works. Should there be better mobile integration?

Each of the sites are also quite new, which means that there are a few rough edges that need to be worked out over the coming months. Most of the issues stem around user interaction, and making it a very easy and friendly transaction.

Collective discount/buying sites take a lot of business-side deal making, as well as the ability to garner a lot of people to follow and push the deals that they like to their friends. Time will tell which of these companies has the business chops to keep the site going and make deals happen that bring the masses of consumers needed to make it successful.

Finally, while there’s nothing wrong with copying a successful business model, the Rupu site is a little too much of direct knock off of Groupon – the colors, logo layout and site look way to close. They took the “clone” part a little to seriously… At least Zetu has a different feel to it and gets points for originality.

Finding Africa’s Innovators

[These are my notes from my talk at TEDxAntananarivo in Madagascar today]

There are 2 things I’m going to leave you with today. One is a changing story of Africa, where the West is beginning to see Africa in a different light due to technological innovation. The second is a challenge to you here in Madagascar on how you recognize and promote the successes from your own country.

I’m going to start with a TED story, since this is a TEDx event. In 2007 I, along with Harinjaka who invited me here today, was an inaugural African TED Fellow in Tanzania. That was a life changing event for many of us – it brought together 100 young influencers from across Africa, formed the relational base that allowed Ushahidi to be created, put Harinjaka and myself on the main TED stage for short talks, and it thrust into the limelight a young Malawian who few yet had heard about anywhere in the world.

William Kamkwamba

Another Malawian TED Fellow, Soyapi Mumba, introduced me to someone I had written about but never met: William Kamkwamba. It was a great surprise and an honor to meet William in person, as we had written about him on our blog AfriGadget the year before. As a young schoolboy, he was forced to drop out of school during their big drought, he had checked out a book and hand-fabricated a windmill from old plastic, sheet metal and bicycle parts to help power his home. An amazing story that is now a book, and soon to be a film.

At that time, in 2006, it was a true outlier story. The kind you just didn’t here about that often.

I’m going to propose to you a new story, where we’re not amazed and surprised to hear of ingenuity and innovation springing from African soil. Instead we’re seeking it out and celebrating what we already know is there. Let the people in the West be surprised, but not us, because we know and value our inventors and entrepreneurs already.

I guess, if you were to boil down the last 5 years of my life, you could claim that it has been focused on finding Africa’s innovators, telling their stories, and joining them in my own high tech way.

  • I founded AfriGadget, a group blog, telling the stories of Africans solving their everyday problems with their own ingenuity.
  • My personal blog WhiteAfrican is where I highlight the high tech side of the mobile and web movement across Africa
  • This year we set up the iHub, Nairobi’s tech innovation hub, forming a nexus point in the city for Kenya’ thriving tech community.
  • I’m one of the co-founders of Ushahidi, the open source software for crowd sourcing information that started in Kenya and is now used globally.
  • Last year I co-organized Maker Faire Africa in Ghana, and this year in Kenya, which showcases 100+ inventors, innovators and ingenious solutions from that region.

That sounds like a lot, but if anything, this constant brushing together with Africa’s innovators has taught me that we’re just now scratching the surface of what’s out there. Innovative business practices mixed with a different technology paradigm are shaping a new form of business, products and services across the continent.

Let’s take a speed run through a couple so that you can get a glimpse into this world:

(Note: I won’t put all the images here, as you can find them on AfriGadget and Maker Faire Africa Flickr pools)

It goes on, and on, and it isn’t new.

I was 2 years old when I moved to Sudan, back in 1977. In that time in the South, we had to hunt for our meat. There was this tall elephant grass that grows near the Nile that made it hard to see. I remember going hunting for meat with my dad and his colleagues and having the hunters sit on top of our old Landcruiser in order to see over the tops of this growth. Here’s something that most people don’t know, for hundreds of years the Southern Sudanese have created rafts out this same grass and reeds to move themselves, their animals and goods down the Nile for trade.

It’s an ingenious use of a naturally regrowing part of their environment, from which both people and nature benefit.

My take is this:
innovative individuals are found in the same percentage here in Madagascar as they are in the rest of Africa and the world. That there is an even distribution of innovation globally.

Innovation and other’s success

Now, I know there has been trouble in this country over the last couple years. We in Kenya have our own too, as do other nations across the continent.

This is my challenge to you, despite the turmoil, figure out how you will tell the positive stories of Malagasy innovation. Don’t let the world direct the narrative of poverty, corruption and coups, instead own the narrative, be proactive in showcasing your successes, even when it’s not you that directly benefits. For, until we own this narrative about our continent, we will forever be slaves to those that do.

The organization that I co-founded with 3 other Kenyans, Ushahidi, has had quite a lot of success globally. I remember in the second year one of the other founders saying to me that they were surprised with our success, that they hadn’t believed we could get this far. I was surprised too, since I had never thought there was a limit to how far we could go.

This is about what I’m starting to refer to as the African success complex, where we don’t always believe that we can stand on the global stage toe-to-toe with our global peers. Many times this can take the form of tearing down the people in your own community because their success is somehow seen as your loss. It’s exactly the opposite. The more successes that we have, the more likely we all are to benefit. It’s much like a shopping center, where one store alone is hardly a draw for customers, but many together bring them in hordes.

The stories we tell about ourselves are what define us. They are mirrored back and become reality. When you say, “I’m going to be the best _________ in Madagascar”, you’re limiting yourself. In what we do at Ushahidi, we don’t compare ourselves to anyone in Africa, nor even globally. We choose to compare ourselves against what we expect of ourselves, not what others expect of us, and this gives us the freedom to grow and succeed beyond even our expectations.

I’ve only had one day in Madagascar, and I hope to return again to this beautiful country soon. In that time however, I walked the streets and found a story of home grown Malagasy innovation to share with the world on AfriGadget.

Yesterday I met a lady who takes the bark from a certain type of tree, pulps it and makes paper. I’m sure many of you have seen her family’s work on the way to the airport. This paper is then sold as a specialty gift paper to tourists and others. It’s an example of Malagasy entrepreneurship that has gone far, where the whole family is supported by this business.

There are already a great number of exceptional bloggers and journalists from this country, like Foko, and I look forward to seeing the next stories from you, pushed into the global sphere about the businesses, entrepreneurs, inventors and social success stories.

[The slides]

The developer to tech entrepreneur gap

Being able to make something doesn’t mean you’re an entrepreneur, being able to make a business out of it does.  

I’ve met many great developers across Africa, some who would be considered “top of class” in any country in the world.  Unfortunately, some confuse starting a company for running a business.  It’s easy to get a legal entity, a company name and even a prototype out into the market.  It’s hard to earn money off of that idea, even enough to make it self-sustaining, much less profitable.

I can think of a couple reasons why this might be.

Sometimes I wonder if this problem comes from the current eduction system, where you’re trained to be great employees but not independent thinkers with an entrepreneurial bent.  That could be it, and it’s no surprise that the tech entrepreneurs who are making a living, building businesses of their own, weren’t the top students in their class.

I then look out at the many pitch competitions and challenges that are being presented to the young tech entrepreneur in Africa, and I realize something else.  The ability to communicate what you do and what value it brings to your market are missing.  There is an extremely small number of presentations that I’ve seen that would sway an investor or business executive to engage with your business and its products.

Again, maybe this is a matter of academic style and lack of business training in school.  It probably has a lot to do with the fact that developers are generally not businessmen, therefore they have a difficult time pitching their product, even if they have the desire and fancy themselves in that role. 

We need a couple things to happen.  

First, more companies formed by a combination of 1 businessman and 1 tech.  Start from there and see what happens when you each concentrate on what your strengths are – your competitive advantage.  As a programmer, put your ego to the side and realize that an experienced businessman with good business acumen will take you far.

Second, I hope the local high schools and universities will offer basic business classes that are made open to young people in the technical field.  Having a basic understanding of economics, marketing and incentives means a better chance that aspiring tech entrepreneurs will make it.  Equally, we need more business schools to have introductory classes in technology so that they know what the gaps are and can exploit them.  

Snapshot: Mobile Data Costs in East Africa

IMG_0073I get asked a lot about mobile data costs in East Africa, so thought I would put it in writing for everyone to find easier.

Mobile data access charges have fallen drastically in the last several years in East Africa, in large part to the SEACOM undersea cable arriving and increased competition between operators. Data connectivity is the new battleground, fighting not just amongst mobile competitors, but also with traditional ISPs.

In the mobile data connectivity space, each country sells either data capped bundles (or time capped bundles in the case of Uganda) that can be loaded onto a SIM card. There are out of bundle charges, priced per Megabyte or Kilobyte, but these rates are exorbitant, so anyone who connects regularly uses a bundle of some sort.

More creative offerings come out each month by the mobile operators, making it more confusing and harder to compare against competing services, but also offering some incredibly low pricing for entry-level users, or consumers who don’t need high speeds.

No doubt, a downward trend of mobile data charges will spur the growth of mobile web usage and publisher forwards.

Kenya
In Kenya, from charging internet usage at 10 shillings a minute just a few years ago, now cyber cafes charge 1 shilling a minute for browsing. The use of mobile data has been made easier by increasingly cheaper rates. For example in Kenya, Safaricom are offering a limited 10MB worth of mobile internet usage at 8 shillings per day. Zain Kenya offers unlimited internet usage for 3,000 shillings per month. Orange Kenya on the other hand are having a 7-day unlimited offer for their 3G network at 1000 shillings.

Uganda
In Uganda costs for mobile data connectivity have been driven down by the SEACOM cable landing in 2009, and led by costs cutting by Orange. Orange was first to the market with cheap, affordable 3G service and has played a major role in driving market prices down. They were the first to institute 5,000Ush/day & 25,000Ush/week packages for Internet – finally making it accessible to the common man. MTN, the larger network in Uganda,

Tanzania
Tanzania boasts some of the most unreliable data networks with the least penetration within East Africa. Zain and Vodacom both offer 3g, while Tigo offers GPRS. Zantel and Sasatel are CDMA networks, with EVDO connectivity. All networks, no matter what the speed of the connection, charge a flat rate of 40,000Tsh for 1gb of data. Data prices have gone down, but not noticeably.

While not possible to do an apples-to-apples comparison of the rates between the three countries, here is a pricing comparison chart for 3g data on 1Gb bundles and 1Mb pay as you go costs for the leading operator in each country:

Kenya
(Safaricom)
Tanzania
(Vodacom)
Uganda
(MTN)
1Gb of 3g data
(bundle)
2500 Ksh 40,000 Tsh 49,000 Ush
USD equivalent 1Gb of 3g data
(bundle)
$30.90 $26.56 $21.63
1Mb of 3g data
(Pay as you go)
8 Ksh 120 Tsh 900 Ush
USD equivalent 1Mb of 3g data
(Pay as you go)
$0.10 $0.08 $0.40

As is true in this hyper competitive market, these numbers will change (hell, I’m probably already off on something). The overriding trend is that the costs are going down for consumers, even if slower than we’d all like to see.

[Picture courtesy of Stefan Magdalinski]

Inspiring Innovations: Pop!Tech Fellows 2010

This is the third year that I’ve gone to Pop!Tech. I’m part of their Fellows program this year, along with Ken Banks of FrontlineSMS, as a faculty/Senior fellow member helping with the event for the incoming 2010 class. As usual it’s a surprising number of interesting and intelligent people that are in the midst of changing the world.

The Fellows

One of my favorite things about the program is how we’re shuttled off to a beautiful setting in the Maine woods to spend time with experts from a number of different fields. It’s a time for contemplation on the reasons that you do what you do, as well a chance to gain access to experts who will help you build and evolve your organization to fit your vision.

This year, I know a number of the Fellows, making it feel like this is also a meeting of old friends.

Funnily enough, I had to come all the way to Camden, Maine in the US to hear about an innovation in Kenya. One of the Fellows is Rose Goslinga, the founder of Kilimo Salama (meaning “safe agriculture” in Swahili). She has created an innovative micro-insurance program designed for Kenyan farmers. The project is a partnership between Syngenta Foundation for Sustainable Agriculture, UAP Insurance, and telecoms operator Safaricom.

The service has been so wildly successful that Rose is missing the Fellows program due, she’s still in Kenya in the midst of scaling the service nationally.

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