Alternative Secure Shop (ASS)M over at Thinker’s Room has written up a dandy little article on why you should know more about Alternative Secure Shopping and about his travails in this part of the online industry. I couldn’t agree with him more on how hot ASSes are getting in todays marketplace.

I always find it gratifying when people move from the strategizing phase to the hands-on phase, which appears to be what M has been up to for the last 6 months. Please, take the time to read this wonderful insiders account: Me and my ASS